All orders placed between March 22-April 7 will be fulfilled the week of April 8-12. We apologize for the delays during this time.

Introducing the new Element Custom Baits Mugshot

A lipless crankbait designed and tuned specifically for Element Custom Baits. 

Now available in three sizes! The Mugshot 70, Mugshot 60 and brand new Mugshot 50!


Introducing the new Wingding Spoon!

The new Wingding spoons are available in two sizes - 50mm and 70mm - a top notch addition to any anglers tackle box.


Now offering both a Custom and Production lineup!

As Element Custom Baits evolves, we are expanding our offerings. We have added a Production line to our lures, including production Mugshot Lipless Crankbaits as well as a new product line coming Fall 2023.

The production lineup includes custom designed patterns at a more budget friendly price while still maintaining Element Custom Baits high standard of quality. These will be offered online here, as well as in select retailers across Canada and USA.

Quality Materials

Element Custom Baits feature high quality paints and durable top coats, from the first layer of paint to the multiple layers of clearcoat protecting it.

Quality Components

Nobody likes flimsy hooks, or split rings that open up. Thats why we use some of the best hooks and split rings we can find- to ensure you land more fish.

Quality Craftsmanship

An eye for detail and a penchant for perfectionism. We stand behind our work and strive for total customer satisfaction.

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